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Marketing Compliance

What marketing methods are approved, prohibited, and what happens when violations are found.

Sales Aids and Support Materials (P&P 3.6.1)​

The Rule​

"In general, IAs are prohibited from creating their own sales aids and support materials. Special consideration will be given to IAs of Earned Position Executive Associate and above."

  • Below Executive Associate — Prohibited (use Company materials only)
  • Executive Associate and above — Permitted with prior written approval

Approved Materials​

All IAs must use materials available in the Back Office:

  • Pre-approved brochures
  • Official presentations
  • Company-produced videos
  • Personalized replicated website

Custom Material Approval​

Executive Associate+ seeking approval must:

  1. Complete Marketing Material Submission Form
  2. Submit to compliance@corsairconnect.com
  3. Await written approval before use

See Marketing Submission Form →

Prohibited Marketing Methods (P&P 3.4)​

These methods are never permitted for any IA:

Telemarketing (3.4.1)​

Prohibited:

  • Cold calling — Calling anyone outside warm market
  • Auto-dialers — Automatic telephone dialing systems
  • Robocalls — Pre-recorded messages
  • Do-not-call violations — Significant legal penalties

Permitted: Occasional calls to warm market contacts only.

Email Solicitation / Spam (3.4.2)​

Prohibited:

  • Mass unsolicited emails
  • Purchased lists
  • No opt-out mechanism
  • Deceptive subject lines

Permitted:

  • Emails to warm market
  • Contacts who opted in
  • Emails with opt-out
  • Clear, honest subjects

Email Requirements (3.5.1):

  • Functioning return email address
  • Opt-out notice in every email
  • Physical mailing address included
  • Clear disclosure it's an advertisement
  • No deceptive subject lines or headers

Other Prohibited Methods​

  • Flyers/Pamphlets (3.4.3) — Unless Company-produced
  • Flea markets/garage sales/swap meets (3.4.4) — Not professional image
  • TV/Radio advertising (3.4.5) — Not permitted
  • Job/Employment boards (3.4.6) — monster.com, careerbuilder, etc.
  • Craigslist (3.4.7) — Strictly prohibited
  • Door-to-door sales (3.4.8) — Prohibited for recruitment

Permitted Marketing Methods (P&P 3.5)​

Social Media (3.5.2)​

Permitted: Facebook, Instagram, LinkedIn, blogs, etc.

Requirements:

  • Should lead to Company personalized website
  • Not a substitute for official IA website
  • Must follow content guidelines

Websites (3.5.3)​

Permitted:

  • Company personalized website
  • Back Office provided tools

Prohibited:

  • Independent websites
  • Custom sites about Corsair Connect

"All IAs must use the Company's personalized website program only."

Permitted with approval:

  • Banner ads linking to your personalized website
  • Links on third-party sites

Requirements:

  1. Must use Company-approved banner ads/templates
  2. Must submit third-party URL for review BEFORE placing
  3. Must receive written approval
  4. Third-party site must NOT:
    • Link to other Direct Selling companies
    • Contain offensive/controversial content
    • Be inappropriate for any age group

Search Engine Advertising (3.5.5)​

Permitted: Google, Bing, Yahoo ads

Prohibited: Using Company trade names, trademarks, service names, product names, or "Corsair Connect" as search keywords.

Trade Shows (3.5.6)​

Eligibility: Senior Associate and above only

Requirements:

  1. Submit Trade Show Application to compliance
  2. Receive written confirmation
  3. Within 14 days: provide event advertisement, signed contract, paid deposit receipt
  4. Purchase official Corsair Connect ID Badge
  5. Only 1 IA authorized per trade show

Not Approved: Flea markets, garage sales, swap meets

Unauthorized Claims (P&P 3.7)​

Income Claims (3.7.2)​

Prohibited:

  • Income guarantees — "Earn $10K/month"
  • Income projections — "You could make..."
  • Showing checks/bank statements — Without authorization
  • Claims beyond Company materials — No independent claims

Permitted: Only claims in Company-produced materials.

Product/Service Claims (3.7.3)​

Prohibited:

  • Pricing deviations — Must match Company literature
  • Savings claims not in writing — Unauthorized
  • Medical/health claims — Not permitted

CSR Claims (3.7.4)​

Prohibited:

  • CSR as investment/security
  • Guaranteed returns
  • Financial advice

Permitted:

  • CSR as plastic credits
  • Value may fluctuate (factual statement)
  • Factual information only

Unauthorized Material Found​

Discovery Sources​

Unauthorized materials may be found via:

  • Customer complaints
  • IA reports
  • Field Compliance Reviews
  • Social media monitoring
  • Website monitoring
  • Public tips

Investigation Process​

Immediate Actions Required​

When unauthorized material is confirmed:

  1. Document violation — Compliance Team (Immediately)
  2. Notify IA of violation — Compliance Team (Within 2 business days)
  3. IA removes material — IA (Within 48 hours of notice)
  4. Confirm removal — Compliance Team (Within 5 business days)

Response by Severity​

  • Minor (first offense, no customer harm, quickly correctable) — Written warning, remove material
  • Moderate (repeat offense, misleading claims, slow to correct) — Written warning, corrective action, deadline
  • Serious (income claims, unauthorized website, customer complaints) — Commission hold, formal investigation
  • Severe (fraud, legal violations, repeated serious violations) — Suspension or termination

When a downline IA violates marketing policies:

  • Direct Sponsor — Notified with full details
  • Upline 5-Star — Notified with summary + IA name
  • Company — Full details always
  • Public — Aggregate statistics only (no names)

Compliance with Company Investigation​

Per P&P Section 6.1, IAs must cooperate with investigations:

  • Respond completely and truthfully to inquiries
  • Furnish documents within 3 business days
  • Authenticate documents when requested
  • Testify truthfully if required

Failure to cooperate may result in additional sanctions.

Prevention​

Best Practices​

Do:

  • Use Back Office materials
  • Ask before posting
  • Include required disclosures
  • Use personalized website
  • Document approvals

Don't:

  • Create your own materials
  • Assume it's OK
  • Make income claims
  • Build independent sites
  • Use unapproved content

Training Resources​

  • Back Office: Marketing Guidelines section
  • Company webinars on compliant marketing
  • Sponsor/upline guidance
  • This compliance documentation